Kreatifitas Penggunaan Media Dampak Covid-19 UMKM Krepek Ikan Belut Di Desa Branta Tinggi Kecamatan Tlanakan Kabupaten Pamekasan

Abstract

The Micro, Small, and Medium Enterprises (MSME) sector are one of the sectors most affected by the COVID-19 pandemic. The purpose of this community service activity is to increase understanding, skills, and value-added marketing of Micro, Small, and Medium Enterprises (UMKM) Eel Crackers products affected by the Covid19 pandemic. We try to be a motivator and facilitator for residents, especially in rural areas. The village of Branta Tinggi is located around the coast and adjacent to the sea which makes the livelihoods of most of the people as fishermen, farmers, and ranchers. the condition of natural resources is abundant, it's just that residents are less familiar with applied knowledge and technology in education, economy, agriculture, and animal husbandry. The method used in this community service activity is counseling and business assistance in the textile sector. The result of this community service activity is an understanding and an increase in the income earned by partners.